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Over-50s women are biggest buyers of beauty products
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PostPosted: Thu Apr 23, 2015 8:05 am 
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Once the beauty industry was defined by 20-somethings copying the coltish models of the day, but now its most important customers are women twice their age.

The over-50s have become the biggest buyers of beauty products in the UK – fuelled by the rise of older cosmetics brand ambassadors such as Dame Helen Mirren and Jane Fonda. Read more


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